The entire site,
Craft CMS → Webflow,
rebuilt to scale

We migrated Copper's full marketing website off Craft CMS and onto Webflow — every template, page, and content type — replacing a hard-to-maintain custom stack with a system their team controls.

Instead of rebuilding page by page, we created a full component library in Webflow so Copper's team can assemble new pages from consistent, on-brand building blocks — keeping the site coherent as it grows.

We migrated Copper's entire content library into structured Webflow CMS collections — 789 blog posts, 135 integrations, 58 webinars, and the full resource library — with the fields and relationships their marketers need to publish and update on their own.

A migration this size lives or dies on SEO, so it drove the whole approach. We mapped redirects, preserved metadata and canonical structure, and matched URLs against traffic data to protect Copper's rankings — and we're actively monitoring performance as the new site settles in.

A migration is where analytics usually breaks. We carried over Copper's tracking, conversion events, and tag setup, and reconnected the integrations their marketing stack depends on — so no data or connections were lost between platforms.